Welcome to Buying Local Saratoga!

Saratoga has no shortage of fantastic goods and services to offer! Our host, Steve Cully - the greatest show host in the universe - will clue you in here on the amazing gems hidden in your very own community!

Episode 16

Brandon Greczkowski & Jaclyn Shyptycki (Purdy's)

In this episode, our host Steve Cully interviews Brandon Greczkowski - proprietor of Purdy's Discount Wine & Liquor and olympic-level judoka - and Jaclyn Shyptycki - a marketing mastermind! They discuss the store's stellar business model and offerings, how much work goes into being an olympian athlete, and more in this stellar episode!

0:07 - Introduction
00:51 - A Brief History of Purdy’s Wine & Liquor: Open Over 60 Years!
03:30 - Judo: Starting Young and Moving On!
05:07 - Jacqueline’s Schooling: The Foreign Experience is a Delight!
08:04 - Marketing by Chance
09:29 - Ten Years in the Making!
10:32 - Competing in Judo: At the Olympic Level!
16:18 - Most Critical Aspect of Pro Judo: Cutting Weight
19:12 - Some MMA Talk: Amanda Nunes
22:23 - Marketing Strategies: Accept Your Limitations and Play To Your Strengths!
27:35 - Visit the Saratoga History Museum!
28:14 - Getting Back Into - And Out of - Judo
31:11 - Schmoozing: Right for Some, But Not All!
32:02 - Purdy’s: The Wine-Lover’s Dream Store!
34:37 - Leadership Quality: You’re Either a Leader, or You’re Not!
36:47 - Judo Training… More Fun if You Know the Basics Already!
40:06 - Splitting Duties: Get the Right People Assigned to the Right Job!
40:48 - Getting Through the Pandemic: Pretty Much No Change in Demand, People Gotta’ Drink!
42:50 - Married Life… Not That Different! Jacqueline’s Wedding
44:02 - A Marketing Tip: Don’t Try to Fumble Through It, Get a Professional! You NEED a Website!
46:22 - Holiday Top Sellers: Wine Makes a Great Present! Special Gift Boxes Available!
48:54 - Closing Remarks: How to Get in Touch

PRODUCTION NOTE: The opinions reflected in this podcast are not indicative of the views of Saratoga Business Report, SaratogaBride.com LLC, Saratoga TODAY, Glens Falls TODAY, or Spa City Digital.


  • Host

    Steve Cully

  • Guests

    Brandon Greczkowski
    Jaclyn Shyptycki 

  • Runtime

    50 min 6 sec

  • Airdate

    November 16, 2022



Saratoga Business Report
2254 Route 50 South
Saratoga Springs, NY 12866

This email address is being protected from spambots. You need JavaScript enabled to view it.

Copyright 2021 Saratoga Business Report

Website Design and Maintenance by Spa City Digital.