App Associates is an enterprise application advisory services firm based just outside of Boston, MA; terms of the acquisition were not disclosed. Forcivity is Apps Associates fifth acquisition since its founding in 2002. 

“Project demand continues to grow, particularly within our Salesforce practice,” said Adrian King, CEO of Apps Associates. “With Forcivity, we’re not only strengthening but broadening our breadth of offerings under our current Salesforce portfolio, especially with their capabilities in Service – a huge win for us.” 

Forcivity will add approximately 105 clients to App Associates’ existing list, while also extending their market reach into the Financial Services industry. Along with Financial Services, Forcivity has vertical focuses in High-Tech, Manufacturing, and Medical. 

Jeff Oskin, CEO of Forcivity, will become the head of the Apps Salesforce group.

“We are thrilled to combine forces with Apps Associates,” said Oskin. “It not only greatly benefits our clients, but our employees will have access to a range of new career options and opportunities that enable continued development to realize career aspirations.” 

Preceding this acquisition, Jolt Consulting Group merged with Forcivity in Spring 2021 and took on the company’s name. 

To learn more about Apps Associates, visit www.appsassociates.com.