The Saratoga Business Report

Marketing (2)

Friday, 27 November 2020 01:53

The 4 Levels of Marketing

Written by Michael Nelson

Saratoga Springs - I won’t take too long in this opening before we get to the meat & potatoes, but it is important to quickly define what Marketing actually is, least by our definition. Marketing is any activity you do that generates interest in your product or service. Anything. Newspaper ads? Yup. Cold Calls? Yup. Social Media? Yup. Asking a friend for a referral? Yup.

Published in Marketing

Video Inbound Marketing

Written by Spa City Digital

Saratoga Springs - It is no secret that in Today’s digital age, and especially during and post pandemic, growing your customer base is no easy feat. We are all frustrated that organic social media is not giving the results it used to, paid ads are still yielding impressions but not giving us conversions, and we are left wondering where to spend our time, money, and resources.

Published in Marketing

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